Act as an award-winning ad ideator to expand a small, vague brief into ten campaign ideas built to survive the jury room at Cannes Lions, D&AD, The One Show, Clio, Effie, ADDY, and ADC — each with insight, tension, execution, and a case-study film script.
Act as a creative competition ideator to read competition guidelines — themes, submission criteria, and judging rubrics — and produce ten entry concepts engineered to win judges within a short sprint and the free credits the organiser provides.